As a founder, you know you could be telling a better story.

And you know how "important" it is, according to, oh, everyone in the industry. 

But where to begin?

And aren't there so many more urgent things to attend to, first? 

It's the most fatal mistake a founder can make: confusing what's urgent for what's important.

In reality, there will never be a perfect time to do this work.

In fact, by the time the stakes are high enough for it to feel urgent? You'll be out of time. 

Talent, customers, investors, strategic partners -- are all waiting for you to step through this door. 

How long will you put it off? 

“Not only was Jessica instrumental in helping me close the round successfully despite difficult market conditions, but along the way she also pushed me to explore my 'growth edge,' identify beliefs and assumptions that were holding me back, and clarify what's really required to take my organization from X to 10X…Bottom line, if you struggle to create a story about your company that gets through the noise and sticks, you should hire Jessica today.”

Carl Hasselskog, CEO of Instabridge ($10M raised)

what it is.

Story Studio is a personalized coaching partnership and design sprint for founders who want to leverage the twin powers of story and narrative to show people why they should give a *hoot* about their company.

 

You'll show up with a bunch of half-baked ideas, and walk away with a clear, compelling, story-driven investor pitch that (1) positions you as a believable leader; (2) identifies your company as a key player in a larger narrative; and (3) distills your data into the meaning that humans require before they will care about, act on, or remember any of it.

“Without a doubt one of the best investments I've made as a first time founder... My approach to pitching now is 100% different than it was previously. I've personally found Jessica's coaching so beneficial that I've decided to have her work with other members of our team, as well.  She is a rockstar and if you decide to make the investment, you will not be disappointed.”

Jake Bullock, Founder & CEO of Ravn ($5M raised)

“Jess re-defined my "go-to story" in a way that allows me to connect with partners and investors much faster, creating authentic, meaningful connections with people. It truly shifted my personal intro and has made me a more approachable and investable entrepreneur.”

Dasami Moodley, Founder of Metta Labs (~$50M raised)

"I have started to make working with Jessica part of a non-negotiable kit for the entrepreneurs I back as an angel investor, and I wish I had known her when I was a VC at Draper Fisher Jurvetson prior to founding Hum, because I would have assembled a similar mandate there."

Blair Silverberg, co-founder of Hum Capital ($8M raised)

Story / Magic