Please remove your professional veneer.  

Think of the last time you were invited to talk about yourself, your career, or your business.

Flash back to your audience.

Did their eyes light up the longer you talked?

Did they lean in and offer their full, undivided attention?

Did they ask questions out of genuine interest and curiosity?  

Or... did they nod politely, sneak subtle glances at their phone, and wait for their turn to talk? 

When it was over, were they moved to re-consider their assumptions?

Did they ask to continue the conversation, or offer a concrete next step?

Or did they thank you for your time, and wrap things up with the virtual kiss of death:

"We'll get back to you"?

Looking back, did it feel like a home run?

Or did it feel like a missed opportunity?

If you answered the latter, then Story Magic is for you. 

And the good news?

You don't have to beat yourself up about what happened last time.

If you're like most people, the great temptation is to over-index on the past, confuse your story with your history, and overlook one very important distinction:

That your story is not actually about "what happened." 

It's about what happens next.  

“I’ve seen how this investment continues to generate new returns and opportunities.”

— Sean Conway, CEO of Pillow Global

Story / Magic